---
title: "Hyperfly loses its bid for hyperfly.ai | .ai Domain News – 4ai"
url: https://4ai.ai/news/hyperfly-loses-its-bid-for-hyperfly-ai/
description: "Combat sports brand Hyperfly filed a WIPO complaint over hyperfly.ai, owned by investor James Booth. The three-member panel found no proof of bad-faith…"
source: 4ai.ai, a marketplace for premium .ai domain names
---

# Hyperfly loses its bid for hyperfly.ai

August 14, 2026 · Summary of an article by Andrew Allemann, Domain Name Wire

Combat sports brand Hyperfly filed a WIPO complaint over hyperfly.ai, owned by investor James Booth. The three-member panel found no proof of bad-faith registration and use.

The panel noted that the name is used by many unrelated businesses and that the brand is mostly known in martial arts circles. It concluded Booth most likely bought the domain as part of a larger batch of brandable two-word AI names. A request to find reverse domain name hijacking was declined.

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Original article
James Booth successfully defends .ai domain in cybersquatting dispute.
Andrew Allemann, Domain Name Wire · August 14, 2026
Read the full article on Domain Name Wire →

Related on 4ai: [Brandable .ai domains](https://4ai.ai/ai-domains-for-sale/brands/) · [How much is a .ai domain worth?](https://4ai.ai/ai-domain-value/)

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